Welcome

Hey! Welcome to the first page for Blu65, !

Blu65 is a business built on experience.

Its founder, Andrew Evans, has spent 30 years launching and organising both business and consumer events whilst optimising the corporate architecture around them.

Blu65 is also a collective: A network of event professionals who together offer formidable strategic and tactical expertise across a wide range of skills and event formats; from conferences through to large scale exhibitions, festivals and consumer events

This combined capability sets the bar high. From developing existing events, to sector analysis for investment potential, the Blu65 objective is a simple one: to improve clients’ profitability through enhanced performance and new business creation.

The principles behind organising events are not complex, but optimising their capability can be. Blu65 has the knowledge, experience, integrity and aptitude for delivering realistic plans in even the most challenging of conditions:

We advise on the core components of event management - including market analysis, financial planning, event direction, sales generation, marketing and operational procedures; all framed by practical, proven, accountable results.

We undertake strategic reviews of existing events, market insight, launch plan management and new business development - Blu65 will boost the life cycle of existing events, advise on brand extension and geographical relocation, and offer insight into new market opportunities and launch potential for media owners and seasoned organisers alike.

We offer business leadership, interim management, organisational change management and where it’s needed, restructuring - Blu65 will clearly define the path to optimum performance allowing minimum disruption and total confidence for its clients.

The Live Event space is of growing interest to organisations who operate outside the industry. We’ve been in it for three decades and have a wealth of knowledge in the sector. We advise investors (private equity and corporate) on industry sector potential, target organisations, acquisition opportunities, brand development and from time to time we undertake due diligence on their behalf, enabling them rapid insight into the UK’s Live Event marketplace.

Blu65 doesn’t like to pigeonhole. You could be a media owner looking to take their first steps into the event arena, or a blue-chip organiser evaluating their portfolio. You might be a visionary hoping to realise a long-standing event idea… The common thread is a desire to unlock event potential to its highest degree, and that’s where we come in. But you don’t have to take our word for it, here’s what some of our clients say…

Emma Barratt, MD, Broadway Events

"I have had the pleasure of being advised and mentored by Andrew Evans since October 2015. His extensive knowledge and support has helped to not only progress Broadway Events, but me as a business leader. Andrew has a wealth of experience to share for anyone wanting to develop their organisation. I will be forever grateful for his advice."

Emma Barratt, MD, Broadway Events
Soraya Gadelrab, Portfolio Director, Speciality and Fine Food Fair

"We recently worked with Blu65 on a strategic review of our longstanding SFFF. Andrew’s highly analytical mind, teamed with his methodical approach resulted in a radical, long term sustainable strategy for the event which we are proud to present to our stakeholders."

Soraya Gadelrab, Portfolio Director, Speciality and Fine Food Fair
Bill Butler, MD, Brintex

"Andrew's wealth of experience and industry contracts proved to be a tremendous help for us, allowing us to fine tune our approach, improve our media partnerships and ultimately gave us the confidence that we were on the right track."

Bill Butler, MD, Brintex
Rebecca Miksin, CEO, Gloo Networks

"Gloo Networks worked with Blu65 on a short-term project we were involved in recently. Andrew’s expertise in the field helped us considerably in understanding the sector. Andrew was as always, professional, thorough and hugely insightful"

Rebecca Miksin, CEO, Gloo Networks
James Brooks-Ward, CEO, Thorough Events

"Andrew helped us enormously with the launch of our latest event this year, the City Concours, achieving in 15 weeks what others couldn’t even have achieved in 15 months."

James Brooks-Ward, CEO, Thorough Events
Damion Angus, Group Manging Director, Montgomery

"Andrew’s operational and strategic insight has been invaluable in the analysis and re-structuring of our business. It has been great to work with a consultant who really understands how our industry operates and who really cares about the outcome of the decisions made."

Damion Angus, Group Manging Director, Montgomery
Simon Parker, MD EMEA/UK. UBM

We recently had a specific requirement for a targeted piece of due diligence and for the first time we used Blu65; they proved to be ideal. The report was timely , thorough and exactly what we needed. A very professional piece of work.

Simon Parker, MD EMEA/UK. UBM